Keyword Stuffing: What it is, and how to avoid it
Last week we gave some tips on adding metadata to your website. One recurring theme when deciding on your metadata is to include the main… Read More »Keyword Stuffing: What it is, and how to avoid it
Promoting Your Website
Using public relations to promote your business
With the economy fighting its way back after the recession, the main focus of most businesses is to keep their heads above water. A critical… Read More »Using public relations to promote your business
3 key tips to adding in your site’s metadata
Metadata, as defined by Merriam-Webster, is data that describes other data. As vague as it sounds, when it comes to the Internet, it’s anything but.… Read More »3 key tips to adding in your site’s metadata
Is paid search really worth it for small businesses?
Paid search, pay per click (PPC), cost per click (CPC), search engine marketing (SEM), Google AdWords, lions, tigers and bears… oh my. What does it… Read More »Is paid search really worth it for small businesses?
What is alt text, and why do your photos need it?
If you’ve built a website and started to learn about SEO, you are probably familiar with the term alt text. Put simply, alt text (also… Read More »What is alt text, and why do your photos need it?
What your business Facebook page analytics are telling you: Part two
Whether you’re growing the online presence of your business or taking advantage of their advertising campaigns, when it comes to social media Facebook is a… Read More »What your business Facebook page analytics are telling you: Part two
Increase customer engagement through monthly newsletters
Sending regular email newsletters to customers is a great way to promote new products or services and generate repeat traffic to your website. The Radicati Group… Read More »Increase customer engagement through monthly newsletters
What your business Facebook page analytics are telling you: Part one
Website analytics are a vital tool to help you understand what content your customers are engaged with, and what sources drive the most visitors to… Read More »What your business Facebook page analytics are telling you: Part one