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Design automation: Custom color palettes

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Keeping up with our mission of empowering SMBs to create stunning websites with limited technical knowledge, we’re thrilled to announce another exciting new feature utilizing design automation: custom color palettes. This release gives your customers the ability to set their own color scheme, automatically adjusting fonts and buttons, ensuring content legibility always stays intact.

When designing custom color palettes, end-users have four properties available to adjust: 

Primary color
Color property used to define buttons and call-to-action backgrounds

Secondary color
Color property used to define background overlays, icons, links, and phone numbers

Dark background color
Color property used to define the background of dark-colored blocks

Light background color
Color property used to define the background of light-colored blocks

As you can see, with each property customization, site content automatically adjusts, helping to ensure users have the best possible outcome, taking one big step out of the build process.

Ready to give our automated color palettes a shot?

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