By now, we all know how essential it is for businesses to have an online presence. Although having a website may be the most important factor, it certainly isn’t the only one.
Once your site is up and running, social media is a great compliment to your freshly-built site and can expand your online presence. Using Linkedin, Facebook and Twitter are very good ways of increasing your visibility and will in turn have a positive effect on your search engine ranking. After all, by increasing the visibility of your business, you’re in turn increasing the chance of new customers as well as your revenues.
If you’re ready to take the leap into the world of social media, you can seamlessly integrate your website with your business’s Facebook page by using our Facebook Publishing feature. This presence-booster was designed to give your page the professional, social media-savvy look you’ve been hoping for.
Publishing your site to your Facebook page is easy. When in Sitebuilder, hover over the “Publish” button, and click “Configure” next to “Facebook Publishing.” From there, click “Connect with Facebook,” and voila! Your site is set for Facebook publishing.
Once your site has been integrated with Facebook, your fans will be able to explore your website, shop from your online store, and get in contact with you via contact form without ever having to click away from Facebook. In addition, having your site published to Facebook makes promoting it to your fans even easier with just a click of the “share” button.
Many of you at this point may be thinking, I hardly have enough time to update my site let alone maintain a variety of social media networks!
Pro tip: With Facebook publishing, each time you update your site and click “Publish,” your Facebook page will automatically update as well – no time, no problem.
Never underestimate the importance of a great website with a good social media presence. The increased visibility, authentication it gives your business, as well as the positive SEO boost it brings makes the small amount of time for set-up well worth it.